H&M Denim
JACQUARD DROP SPRING 25
JACQUARD DROP SPRING 25
An early Spring capsule collection created for an online campaign and selected stores.
This mini collection is focused around heavily textured denim including jacquards and punch hole techniques, complimented by fresh vintage washes on other products and clean, simple styling.
This project includes my initial concept and mood boards, fabric development, styling suggestions, fit developments and online campaign photos for the drop.

























